Implementing ISO 39001 in a fleet-based business can seem like a
daunting and formidable task, but with the right approach, it becomes a
highly manageable and rewarding process. Success begins with strong
support from top management. Leaders must actively support the
initiative, align it with strategic objectives, and allocate the necessary
resources to ensure its effectiveness.
If your business is already operating other ISO management systems,
integrating ISO 39001 can bring efficiencies. Shared policies, training
programmes, and audits can reduce duplication and promote a unified
safety culture.
Involving drivers and frontline staff early is critical. These individuals are
the most directly affected by road safety initiatives and often have
valuable insights. Clear communication, ongoing training, and active
engagement help build a shared sense of responsibility and increase buy-
in.
The first practical step is to conduct a thorough risk assessment. This
means identifying areas where your operations intersect with road safety
risks, such as driver behaviour, vehicle conditions, routes, and
environmental factors. This evaluation should inform you of your
objectives and form the basis for action plans.
When setting objectives, make sure they are realistic and measurable. For
example, you might aim to reduce incidents by a specific percentage or
increase training completion rates. These goals should align with both
legal requirements and business performance indicators, ensuring safety
improvements deliver tangible business value.
Monitoring and investigating incidents thoroughly allows organisations to
identify root causes and make evidence-based improvements. This
continuous loop of learning and improvement is essential to the ISO 39001
framework and supports long-term performance gains.
Finally, work with an experienced certification body and treat the auditing
process as a developmental opportunity, not just a formality. ISO 39001 is
not about ticking boxes — it’s about embedding safety into every part of
your operation.
Implementing ISO 39001 positions your organisation as a leader in road
safety. With lives at stake and reputations on the line, there has never
been a better time to take this step forward.
* Guest Blog – Written by Jay Riddler
